Born within one the pioneering families of the Mexican film industry, Raúl Martínez started off his career at age 17, working in the production realm. He has collaborated in the development of film commercials, music videos, short-feature, long-feature, and documentary films. Martínez graduated from the renowned Tisch School of the Arts of New York University and has undertaken graduate coursework at UCLA (University of California in Los Angeles). He is mainly focused in the direction and editing of commercial spots. Among many different clients, Martínez has worked on commercial films for Coca-Cola, Procter & Gamble, McDonald’s, The Disney Channel, Samsung Electronics, PepsiCo, Kellogg’s, Subway, TV Azteca, Burger King, Televisa, Liverpool, Seat, and Iusacell. His skill for directing actors is his distinct feature.

His achievements as director and editor have been distinguished within the commercial film industry in award ceremonies such as Círculo de Oro (The Golden Circle), FIAP, AHAA, and others. In 2007 he served as editor for Malos hábitos (Bad Habits), a film by Simon Bross, and in 2015 he directed the web series Camino de estupideces (Stupidities’ Road) for YouTube. In early 2016 he directed his first long feature film, Un padre no tan padre (A Father Who’s Not So Fresh) which premiered by the end of that same year. Also, he will be the director of an episode, “El patito feo” (The Little Ugly Duck), from the series Érase una vez (Once Upon A Time) which will be broadcasted by Blim later this year.